Agentic DRP
for the rest of us
Enterprise agentic-DRP vendors have just raised nine-figure rounds to automate brand-protection workflows for the Fortune 500. We do the same loop, running in production today, for $249/month flat. No procurement cycle, no seat-based pricing, no minimum contract.
What counts as Agentic DRP
A DRP platform is "agentic" if the software closes the case, not just queues it for a human. Four criteria:
- Continuous autonomous detection. The system actively hunts across zone files, typosquat permutations, CT logs, dark-web sources, app stores, and credential breaches. It does not wait for a human to run a search.
- Autonomous triage. Findings are scored, clustered by shared infrastructure, and the noise floor is suppressed before anything reaches a human queue.
- Autonomous verification. High-signal findings are fetched, screenshotted, hashed, compared against the real brand, and only genuine threats are escalated.
- Autonomous resolution. The system composes and submits the takedown, tracks it through the registrar, re-verifies on a cadence, and closes the case without the operator composing a single email.
If the vendor's product ends at "dashboard full of findings for your analyst to review," that is not agentic. That is a DRP data feed.
Who else is calling themselves Agentic DRP
Right now, a short list. Outtake (ICONIQ-led $40M Series B, January 2026, with Satya Nadella, Bill Ackman, Nikesh Arora, and Shyam Sankar among the angels) is the most-visible pure-play. Bolster, Doppel, and PhishLabs are retrofitting their workflows with AI agents. The enterprise DRP players all see the same shift: analyst-desk brand protection is on a migration path to agentic brand protection.
None of them are priced for mid-market. ServiceAlert.ai is.
The ServiceAlert loop, in one diagram
NOD zone ingest (10 gTLDs, ~35M domains/day), 13 typosquat techniques, CT logs, credential feeds, social and app-store watchers.
0-100 risk score across 8 signals. Infrastructure clustering (IPs, NS, registrar, SSL, favicon). Confidence threshold suppresses the long tail.
Parallel headless fetch, six phishing signals, perceptual hashing against your real site.
Abuse complaint auto-submitted to registrar with full evidence pack. Case ID tracked. Re-submission dedupe.
Daily DNS/HTTP/WHOIS/marketplace check on every open takedown. Escalates if stalled past SLA.
Closed cases preserved with full evidence chain. Findings flow into your SIEM via STIX 2.1 / TAXII 2.1 or MISP.
Why mid-market teams need this
The average public company brand has ten to twenty active impersonation campaigns running at any time: typosquat domains harvesting credentials, fake app-store listings, cloned landing pages chasing ad spend, LinkedIn and X profiles impersonating executives. Left unmanaged, each one converts into customer confusion, credential loss, or direct fraud.
Enterprise DRP solves this with a $50,000-$250,000/year managed service. Mid-market security teams, with one to five security staff and a five-figure tooling budget, have historically had two options: buy enterprise DRP they cannot afford, or do nothing. The "do nothing" option is the majority.
Agentic DRP at $249/month flat changes the economics. The work a DRP analyst used to do across a 20-brand portfolio is now a software loop running 24/7 across one brand for one hundredth the cost.
How we are different from enterprise Agentic DRP
Enterprise Agentic DRP
- $20K-$250K/yr, sales-gated
- Dedicated analyst desk bundled in
- SLA-backed managed takedowns
- Design-partner pricing for named Fortune brands
- Quarterly business reviews
- Custom integration work
ServiceAlert Agentic DRP
- $249/mo flat, unlimited users, self-serve
- The software does the analyst work, you oversee
- Automated takedown submission, tracked case-by-case
- Same pricing for a 2-person startup and a 500-person company
- Public changelog, public methodology, public status page
- REST API + STIX/TAXII + MISP feed for custom work
Flat pricing, not per-outcome billing
A cohort of AI-native agent startups (NeuBird at $25 per investigation, others) are experimenting with outcome-based billing. We are not, for the same reason we reject seat-based billing: unpredictable cost is the thing that blocks mid-market teams from adopting security tooling. $249/month covers every domain, every finding, every takedown, every incident. You know the bill before you buy.
Get started
Sign up, add the domain you want protected, and the loop starts running tonight. Free trial for 14 days, no credit card required.